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Dear Reader,

We are brimming over with interesting high-tech news again in this latest issue of our newsletter. US company Cisco announced it would invest EUR 500 million over three years to accelerate digitalisation in Germany. Cisco also plans to increase its investments in startups and venture funds in Germany, especially in the fields of security, the cloud and the Internet of Things.

The world’s leading Industrial Internet of Things organizations - Germany’s Plattform Industrie 4.0 (I4.0) and the US-based Industrial Internet Consortium (IIC) – agreed in early March to cooperate on the potential alignment of their respective architecture efforts: the Reference Architecture Model for Industrie 4.0 (RAMI4.0) and the Industrial Internet Reference Architecture (IIRA). The two consortiums might also collaborate in the fields of testing, standardization, architectures and business outcomes.

Bosch, the world’s largest auto-parts supplier, has launched a campaign to take on the current heavyweights in the cloud by offering the hardware, software and storage necessary for the digital networking of our living and working spaces.

The leading trade fair for industrial technology in the world, the Hannover Messe at the end of April was themed on “Integrated Industry” as well. With the USA as partner country, no other trade fair had ever featured so many real-world application scenarios with smart technology for the world of manufacturing, making Industrie 4.0 a tangible experience. The experts at Germany Trade & Invest also hosted a podium discussion on Industrie 4.0 and the new short film of our agency on the subject was premiered at the event.

Kind regards,

Eva Forinyak


Berlin, May 2016

Cisco Headquarters in San Jose, California, USA © Cisco Systems, Inc.

Major Investments

In March, the US-based tech giant Cisco announced it will invest EUR 500 million over three years to “accelerate” digitalization in Germany.
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Map of Germany | © GTAI

News from the Federal States

(1) Teva, the Israel-based pharmaceutical company specializing in generics, announced in December that it will massively expand its production facility and support functions in Ulm, creating up to 300 new jobs and making the southern city a hub for its global biotech activities.
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Part of an ifo chart | © ifo institute

Current Issues

Consumption Spurs Moderate Upturn in German Economy
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Coworking place Mindspace in Hamburg | © Mindspace


MINDSPACE, an international provider of co-working spaces, opened a new office and co-working center in Hamburg in April 2016.
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Monitors © Pixabay

Industry News

Bitkom, the umbrella association representing more than 2,300 companies in Germany’s digital economy, predicts that the country’s information and communication technology (ICT) industry will enjoy a record EUR 160 billion in sales this year (+1.7% est. growth), driven primarily by software manufacturers (+6% est. growth).
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Share-a-Scooter | © eMio

News in Brief

Recent visitors to Berlin might notice more electric scooters quietly zipping around the city.
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Graphic of the future TechCenter of ZAL © ZAL


The official opening of the world’s most modern facility for civil aviation research was celebrated in Hamburg in early March.
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A scene of the "Industry 4.0" film | © GTAI

About Us

Want to learn more about the fourth industrial revolution? Curious as to why German industry is planning to invest an estimated €40 billion annually in it by 2020? See our new video on YouTube to find out..
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Editor: Eva Forinyak | Writer: Josh Ward | Consultant Editor: Daniel Stephens


Germany Trade and Invest
Gesellschaft für Außenwirtschaft und Standortmarketing mbH
Headquarters: Friedrichstraße 60 - 10117 Berlin - Germany

Germany Trade & Invest is the economic development agency of the Federal Republic of Germany. The company helps create and secure extra employment opportunities, strengthening Germany as a business location. With more than 50 offices in Germany and abroad and its network of partners throughout the world, Germany Trade & Invest supports German companies setting up in foreign markets, promotes Germany as a business location and assists foreign companies setting up in Germany.

Executive Board:
Dr. Benno Bunse, Chairman/CEO
Dr. Jürgen Friedrich, CEO

Registered at Local District Court: Charlottenburg
Registration Number: HRB 107541