Machinery & Equipment

Digital Germany: How can we connect to innovate?

Date:
Apr 23, 2018
Location:
Hanover, Germany

Date and Location:
Monday, April 23, 2018 | 3.00-4.30 p.m.
Hanover Messe, Global Business & Markets, Hall 27, Business Forum 1

Register here

Germany’s renowned Mittelstand of small and medium-sized enterprises with its hidden champions is the engine of the German economy. But they are not always on top of the game when it comes to digitalization and new advances such as Industrie 4.0. Collaborations between start-ups and SMEs or corporations can be mutually beneficial. Established companies often have specialized know-how that can be advantageous for start-ups, whereas the Mittelstand and corporates can enter a direct dialogue with digital experts to develop new solutions together for specific challenges. But how does this collaboration work in practice? Is Germany still the place to be when it comes to business opportunities? What are the pitfalls of “old” and “new” working together? And how best to avoid the potential clash of cultures between the two?

Program
2.30 p.m.Registration
3.00 p.m.

Welcome

  • Dr. Jürgen Friedrich | Chairman/CEO, Germany Trade & Invest (GTAI)
3.10 p.m.

Panel Discussion

Digital Germany: How can we connect to innovate?

Host:

  • Josefina Nungesser | Director Trend & Innovationscouting, Germany Trade & Invest (GTAI)

Panel participants:

  • Lorenz Hartung | Co-Founder und CEO, TechFounders
  • Dirk Heitmann | Chief Digital Officer IBM DACH, IBM Deutschland GmbH
  • Marian Kost | Chief Sales Officer, Disruptive Technologies
  • Björn Schuster | Business Development, N+P Informationssysteme GmbH
4.10 p.m.Q&As
4.30 p.m.Event conclusion

Host: Josefina Nungesser | Director Trend & Innovationscouting, Germany Trade & Invest (GTAI)

Presentation language is English.

Participation is free in combination with a Hannover Messe admission ticket.

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Gabriele Behrend

‎+49 228 24 993 203

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Barbara Schmitz

‎+49 228 24 993 331

Jérôme Hull Jerome Hull | © GTAI/Illing & Vossbeck Fotografie

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Jérôme Hull

‎+49 30 200 099-406

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Izabela Krzyzynska

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