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Nadine Litchfield, Senior Manager of Consumer Markets and E-commerce, Germany Trade and Invest Nadine Litchfield, Senior Manager of Consumer Markets and E-commerce, Germany Trade and Invest | © ecommerce berlin expo 2017

E-Commerce Market in Germany. Nadine Litchfield at ecommerce berlin expo 2017.

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Nadine Litchfield, Senior Manager of Consumer Markets and E-commerce, Germany Trade and Invest Nadine Litchfield, Senior Manager of Consumer Markets and E-commerce, Germany Trade and Invest | © http://www.ecommercecapitals.com/blog

Germans are ‘Return-Champions’, but it is still the biggest consumer market in Europe.

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Nadine Späth, Manager of Consumer Markets and Ecommerce, Germany Trade and Invest, sat down with Daniel Burstein, Director of Editorial Content, Marketing Sherpa, in the Media Center at IRCE 2015 to discuss how marketers can expand into foreign markets by learning the difference between American and foreign ecommerce markets. Nadine Späth, Manager of Consumer Markets and Ecommerce, Germany Trade and Invest, sat down with Daniel Burstein, Director of Editorial Content, Marketing Sherpa, in the Media Center at IRCE 2015 to discuss how marketers can expand into foreign markets by learning the difference between American and foreign ecommerce markets. | © at IRCE Marketing Sherpa Media Center

MarketingSherpa Media Center at IRCE 2015

Our industry expert Nadine Litchfield explains how cultural differences affect the way people buy online.

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Preferred Online Payment Methods in Germany Preferred Online Payment Methods in Germany | © BEVH / Creditreform Boniversum

How German online shoppers differ from American consumers

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